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The Gospel of the Useful

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Max Horkheimer "Even the words that could voice a hope for something besides the fruits of success have been pressed into this service. ... The idea of happiness has been reduced to a banality to coincide with leading the kind of normal life that serious religious thought has often criticized. The very idea of truth has been reduced to the purpose of a useful tool in the control of nature, and the realization of the infinite potentialities inherent in man has been relegated to the status of a luxury. Thought that does not serve the interests of any established group or is not pertinent to the business of industry has no place, is considered vain or superfluous. Paradoxically, a society that, in the face of starvation in great areas of the world, allows part of its machinery to stand idle, that shelves many important inventions, and that devotes innumerable working hours to moronic advertising and to the production of instruments of destruction--a society in which these luxur...